2705, 2026
Can We Still Trust Online Reviews? AI is Disrupting Product Recommendation Benchmarks
By Pascale Caron for EntrepreneurIA The article "How AI is rewriting the rules for product review sites" (Mediacopilot.ai, Dec. 2025) offers a relevant, though incomplete, analysis of the issues at stake. AI, now trained to summarize, recommend, and compare, increasingly influences the purchasing journey. Conversational engines respond to product queries with near-instantaneous summaries, bypassing the...