IDEO’s Use of Generative AI: A Revolution in Design and Innovation
Generative artificial intelligence (AI) is profoundly transforming the world of design and innovation. IDEO, one of the most influential design agencies, has adopted this technology to rethink its methodologies and optimize the creative process. Through a three-part workshop, the company highlights the integration of AI in gathering inspiration, analyzing data, and materializing ideas. This article...
Marie Dollé, AI as a Revealer
She doesn't talk about artificial intelligence as a mere tool, but as a revealer. Interview by Pascale Caron Marie Dollé has been working in digital ecosystems for over fifteen years. She navigates between marketing strategy, digital platforms, innovation, and supporting entrepreneurs. Currently Head of Marketing & Communications for EuroQuity at Bpifrance, she observes the transformations...


