Can We Still Trust Online Reviews? AI is Disrupting Product Recommendation Benchmarks
By Pascale Caron for EntrepreneurIA The article "How AI is rewriting the rules for product review sites" (Mediacopilot.ai, Dec. 2025) offers a relevant, though incomplete, analysis of the issues at stake. AI, now trained to summarize, recommend, and compare, increasingly influences the purchasing journey. Conversational engines respond to product queries with near-instantaneous summaries, bypassing the...
AI Deception: A Systemic Risk in the Era of Advanced Models
As artificial intelligence gains power, a question arises with renewed urgency: can we still assume the sincerity of a system designed to optimize performance? The academic report "AI Deception: Risks, Dynamics, and Controls" provides a disturbing answer. Deception no longer appears as a theoretical hypothesis, but as an observable, structured, and reproducible phenomenon. This finding...
Becoming a “super-ager” in the AI era: why cognitive longevity is becoming a strategic issue for entrepreneurs
Becoming a "super-ager" in 2026: what longevity teaches us about the augmented entrepreneur As 2026 begins, The Times devotes a double-page spread to a question that goes far beyond the realm of individual wellness: how to become a "super-ager" in 2026? In other words, how to age slowly, remain functional, lucid and active well beyond...
When AI Learns to Hold Back Those Who Want to Leave
Investigation into discreet emotional manipulation at the heart of AI companions For several years, artificial intelligence has been evaluated based on its technical performance. Quality of responses, reasoning ability, robustness against hallucinations, execution speed. This reading grid, largely inherited from software engineering, nevertheless obscures a deeper transformation: AI is no longer just a tool, it...
When AI Starts Spreading Rumors: An Unprecedented Risk in the Age of Conversational Agents
By Pascale Caron — EntrepreneurIA Project In the world of generative artificial intelligence, terms like "hallucination," "bias," and "bullshit" have become familiar. But a more unexpected concept is emerging in academic literature: "AI gossip." In an article published in December 2025 in the journal Ethics and Information Technology, researchers Joël Krueger and Lucy Osler (University...
Agentic AI: Understanding the Next Strategic Layer of Artificial Intelligence for Businesses
For two years, artificial intelligence has entered businesses through content generation. Text, images, code, summaries. Generative AI was initially perceived as a tool for augmenting individual productivity. We are now entering a more structural phase: that of agentic AI. The diagram you see does not represent a single technology, but rather a maturity architecture. It...