The strategic adoption of generative AI in the French Tech: a major lever for innovation
The strategic adoption of generative AI in the French Tech: a major lever for innovation In 2024, generative AI (GenAI) is establishing itself as a key driver of transformation within the French technology ecosystem, particularly among the startups and scale-ups of the Next40 and French Tech 120. Far from being a mere technological advance, it...
Nil Larom from Insaight: Revolutionizing Business with Generative AI
When it comes to adopting artificial intelligence in the business world, Nil Larom, founder of Insaight, stands out for his pragmatic and human-centered approach. With over fifteen years of experience in international market strategies in the technology sector, he helps companies of all sizes refine their AI and generative AI adoption strategies, while encouraging a...
The Third Wave of Artificial Intelligence: How Agentic AI is Transforming the World of Work
Artificial intelligence (AI) is undergoing an unprecedented revolution, marked by the emergence of Agentic AI, an innovative concept that is transforming not only technology, but also the way humans work and interact with it. Bernard Marr, author and AI expert, speaks of a "third wave of AI." It is distinguished by the introduction of autonomous...
The Rise of Generative AI: Adoption, Priorities, and Challenges for Large Enterprises in 2025
According to a recent study conducted by CB Insights among 50 strategy team leaders from large enterprises, Generative AI is considered the cornerstone of technological innovation in 2024. However, despite its obvious potential, its adoption is still in its early stages, hindered by obstacles such as security, regulation, and resource management. This article provides a...
Artificial Intelligence: challenges and opportunities for French companies according to MEDEF
Artificial Intelligence is reshaping industrial and commercial practices on a global scale. MEDEF, in a structuring report entitled "Lettre du front" from December 2025, analyses how French companies can capitalise on this revolution while anticipating its challenges. MEDEF highlights a simple yet powerful observation: AI is today an essential lever for any economy seeking to...
AI Trends in 2025: Between Revolutions and Challenges
Artificial intelligence is experiencing a dazzling acceleration at the start of 2025, reshaping industries and the global economy. From the rise of generative AI to advances in cybersecurity, and the growing power of China alongside European ambitions, current trends are shaping a future dominated by automation and innovation. Google Cloud and other key industry players...