AI in business: the missing link between productivity and value creation
A report by the United Nations Independent International Scientific Panel on Artificial Intelligence raises a question that should directly interest business leaders: who actually captures the value created by AI? Behind this question lies a much broader problem. Companies have invested heavily in accessing technologies, adopting them, and multiplying use cases. But they still have...
The AI value gap: why AI works but doesn’t always create value
Artificial intelligence works. It analyzes documents, generates content, synthesizes information, detects anomalies, automates certain tasks and is now beginning to act through agentic systems capable of chaining multiple operations. Yet as these capabilities advance, another question becomes central: Why do companies with high-performing AI technologies not always manage to transform this technological power into measurable...
How to Measure AI ROI?
One of the most frequently asked questions by executives concerns the return on investment of artificial intelligence. Following the excitement generated by ChatGPT and the explosion of generative AI projects in companies, a new requirement has emerged: demonstrating the value created. For several years, organizations have been experimenting. They have tested conversational assistants, automated certain...
10 Lessons Learned from Over 100 Leaders Using AI
Through the EntrepreneurIA project, I had the opportunity to interview over 100 executives and entrepreneurs from very different sectors: industry, healthcare, human resources, finance, tourism, cybersecurity, commerce, services, and digital technologies. Despite this diversity, several findings emerge with remarkable consistency. The first lesson is that the most successful projects rarely start with technology. Leaders who...
Corporate Governance and AI
The rise of artificial intelligence (AI) in the business world makes clear and active governance at the board level essential. However, boards' knowledge and preparedness to effectively oversee AI adoption remain largely insufficient, as reported by a recent Deloitte study. This survey reveals a glaring lack of skills, highlighting the need for companies to strengthen...
Interview with Chris Clavel, CEO of Baccana Monaco
With over 20 years of experience in the digital field, Baccana Digital Consulting is a Monaco-based agency specializing in e-commerce website design, SEO, and digital marketing. Baccana offers a complete range of digital transformation services, including custom development, Web3, secure cloud, and virtual reality. With a collaborative and personalized approach, Baccana Monaco supports its clients...