value creation

2107, 2026

AI ROI: Why Technology Alone Isn’t Enough to Create Value

By |July 21st, 2026|Categories: en, EntrepreneurIA|Tags: , , , , , , , , , , , |Comments Off on AI ROI: Why Technology Alone Isn’t Enough to Create Value

After several years of experimentation, the return on investment of artificial intelligence has become a central concern for executive management. Companies can no longer simply accumulate proofs of concept, generative assistants, and demonstrators. They must now answer a more demanding question: what economic value does artificial intelligence actually produce? A study published on July 15,...