Satya Nadella Warns of an AI Bubble: An Economic Issue, Not a Technological One
A Structural Warning, Not a Technical One At Davos in January 2026, Satya Nadella issued a warning that contrasts sharply with the prevailing enthusiasm surrounding AI. According to him, the real risk of a bubble lies not in the models themselves, but in the concentration of benefits within a few dominant players. What's at stake...
AI and Employment: Between Productivity Promise and Deep Organizational Model Transformation
During the sixth edition of the webinar "North America — Artificial Intelligence" organized by the Foreign Trade Advisors, the tone was set from the opening. "AI will transform work much faster than expected, without us yet knowing whether the net employment balance will be positive or negative." The subject is no longer theoretical. It is...
2028: Fictional Anatomy of an AI Crisis
Critical reading of an economic memo written from the future The document published by Citrini Research presents itself as an archive dated June 2028 and reviewed since February 2026. It is neither a forecast nor a probabilistic scenario. The authors explicitly describe it as a "thought exercise in financial history, from the future" and specify:...
Learning Faster Than the Machine: The New Frontier of Work for Entrepreneurs in the AI Era
In a European scale-up specializing in B2B services, the artificial intelligence transformation plan was ready. Use cases had been identified, technology partners selected, funding approved. Six months later, the project had ground to a halt. Not for technical or budgetary reasons, but because the teams couldn't reformulate their own jobs to work with the deployed...
Will White-Collar Workers Really Disappear? Critical Analysis of a Prophecy on AI and Work
By Pascale Caron The announcement is spectacular. In one sentence, it condenses contemporary anxiety about artificial intelligence: office jobs are doomed to disappear within eighteen months. The statement, attributed to Mustafa Suleyman, head of Microsoft AI, immediately circulated through media and digital ecosystems, fueling a familiar narrative: that of rapid and massive substitution of human...
Is AI Breaking Down the Consulting Pyramid?
For decades, major consulting firms have operated according to an almost immutable mechanism. A few partners would sell high-value strategic projects. Behind them, an army of juniors produced analyses, benchmarks, PowerPoint slides, and Excel models under extremely tight deadlines. This pyramidal model constituted the economic engine of firms like McKinsey & Company, Boston Consulting Group,...