Audacity, That Quiet Force That Gets Life Moving Again
On March 5th, in the elegant setting of the Anantara Plaza in Nice, the FEM'IMMO association hosted author and speaker Florence Servan-Schreiber. She delivered a captivating conference dedicated to audacity, marking the release of her book Chiche! Tentons l'audace (Dare! Let's Try Audacity). For nearly two hours, Florence Servan-Schreiber presented audacity not as a command,...
Is AI Breaking Down the Consulting Pyramid?
For decades, major consulting firms have operated according to an almost immutable mechanism. A few partners would sell high-value strategic projects. Behind them, an army of juniors produced analyses, benchmarks, PowerPoint slides, and Excel models under extremely tight deadlines. This pyramidal model constituted the economic engine of firms like McKinsey & Company, Boston Consulting Group,...
AI in Business: Behind the Performance, the Psychological Debt
The adoption of artificial intelligence in business is now presented as a strategic necessity. Automation, productivity gains, accelerated innovation: the promises are numerous, well-documented, and widely relayed in contemporary management literature. However, a closer analysis of organizational dynamics reveals a less visible but structural tension. In a recent article published by Harvard Business Review in...
AI Cognitive Pyramid: The Great Illusion of Competence in the Age of Artificial Intelligence
Should artificial intelligence be banned in higher education and organizations? The question, often posed in binary terms, masks a far more subtle issue. AI is not replacing human intelligence. It is shifting its boundaries. And this shift, if not mastered, could weaken precisely what institutions seek to develop: the ability to think. The article The...
AI and Cognition: Towards an Illusion of Competence? Critical Analysis of an Emerging Risk
Artificial intelligence is now establishing itself as a structural lever for transforming intellectual work. It promises to accelerate processes, enhance human capabilities, and redistribute efforts toward tasks of higher strategic value. However, this promise rests on a rarely questioned assumption: that of cost-free cognitive transfer. Yet recent work in cognitive sciences and neurosciences suggests a...
Generative AI: What Entrepreneurs Need to Understand Beyond Use Cases
Preamble: What I Observe in the Field For several months now, through my conferences and the hundred or so interviews conducted for EntrepreneurIA, one reality has consistently emerged. Entrepreneurs no longer speak to me about artificial intelligence as a promise or a subject of exploration. They speak of it as a tool already integrated into...






