REF2025: Who Will Win the Data Battle? Europe, Sovereignty, and Cloud Debated
August 28, 2025, REF 2025, Roland-Garros. A high-level panel moderated by Philippe Mabille, Editor-in-Chief of La Tribune, brought together key political and economic figures around a central issue: Europe's digital sovereignty. At a time when 83% of the world's data is stored with three American hyperscalers, one question arises: can we still hope for a...
Digital Dependency: €264 Billion Per Year to the United States—What Can Europe Do?
€264 billion per year. That's the sum European companies inject into the American economy through their purchases of software and cloud services. A recurring cost, invisible at first glance, but heavy with macroeconomic and strategic impacts. The Asterès report takes the measure: Europe buys, the United States captures the value and employment. And if part...
Artificial Power: Anatomy of an Algorithmic Power Grab
A reading of the AI Now Institute's 2025 report in light of entrepreneurial realities by Pascale Caron — for the EntrepreneurIA project Artificial intelligence is not merely a technical revolution. It is first and foremost a reconfiguration of power. The "Artificial Power" report published in June 2025 by the AI Now Institute — directed by...
AI at the Heart of Outsourced Customer Experience
As the current President of SP2C (Professional Union of Contact Centers) since July 2022, Caroline Adam continues with determination her second term at the head of this representative organization for a key sector of the French economy. Caroline Adam has successfully structured a collective strategy to promote the value, professionalization, and influence of the sector....
AI Agents: The Great Industrial Shift Is Underway
Report "AI Agent Trends To Watch in 2025" — CB Insights The Age of Autonomous Agents Has Begun 2025 marks a strategic turning point in the recent history of artificial intelligence. Following the first generation of generative "copilots," AI agents are taking over: systems capable of carrying out complex tasks autonomously, with minimal human intervention....
AI Presenters: Threat or Evolution for the Journalism of Tomorrow?
On July 3, 2025, Sixth Tone published a revealing article on the rapid integration of artificial intelligence in Chinese newsrooms. Digital avatars, faithful replicas of human journalists, were deployed to present television news during the Lunar New Year holidays. These AI clones have become the faces of news bulletins broadcast across the country, from Shanghai...