Governing AI to Make It Accountable
Antonella Serine (KLA Digital), a technological promise under pressure Artificial intelligence automates, accelerates, and optimizes processes, sometimes at a speed that exceeds human analytical capacity. But behind this promise lies a growing concern: how can we maintain control over systems capable of making decisions, sometimes without human intervention? In regulated sectors, this question is no...
How Conversational AIs Are Transforming Marketing and Brand Visibility
Emmanuel Dollé, CEO of Bubbling: decoding the invisible influence of conversational AIs on brands Interview by Pascale Caron In the digital economy, certain technological disruptions silently reshape value chains before companies even perceive their strategic consequences. After web search optimization, social networks, and then the algorithmic platform economy, another layer of intermediation is gradually taking...
How Artificial Intelligence is Revolutionizing Businesses: Opportunities and Challenges
Artificial Intelligence (AI) is rapidly transforming how businesses operate, offering new opportunities and challenges across all sectors. To understand how this technology can benefit a company, it is essential to explore its origins, fundamental principles, and applications. A brief history of Artificial Intelligence The early stages of AI date back to the 1950s, with the...
How AI is Transforming Operations at Laboratoires de Biarritz
Interview with Stéphanie Eyherabide, COO of Laboratoires de Biarritz for EntrepreneurIA Interview conducted by Pascale Caron We met Stéphanie Eyherabide, Chief Operating Officer of Laboratoires de Biarritz, to explore how artificial intelligence is transforming operations at this company specializing in organic cosmetics, focusing on marine ingredients and sustainable innovation. Can you introduce your business and...
How ArtinLeap Is Transforming Ethical and Sustainable AI Adoption
Interview with Pablo Fernández of ArtinLeap By Pascale Caron Our startup, based in Sophia Antipolis, was created to transform how businesses interact with artificial intelligence. We help companies adopt AI while emphasizing ecological responsibility and human-centered ethics. We offer tailor-made solutions that promote sustainability, protect data privacy, and address complex business challenges. With our assistance,...
WeWard: AI Empowering Soft Mobility and Innovation
Interview with Yves Benchimol, Co-Founder and CEO of WeWard for EntrepreneurIA By Pascale Caron Yves is a visionary entrepreneur, a graduate of École Polytechnique and the University of California, Berkeley. Now based in the United States, he leads WeWard, a French startup founded in 2019 with a clear mission: to encourage people to walk more...